Here's the Secret of Gazelle's Success.
You've read the stories about the business tycoons who, at the end of their successful careers,
decide it's time to "give back" to the community.
Chris Crowell and Bruce Johnson chose a different path.
Although they're too modest to say it themselves, they
chose to "give" rather than to wait to give back. The
result has been 20 years of solid business growth as part of a downtown scene in which they have been visible leaders.
Their business success has not only been good for the
downtown, but also for a community that today embraces
many of the healthy values espoused by Crowell and Johnson all these years.
Their ongoing crusade for good health has put them at the heart of life-changing activities in the community,
including the One One Run, a celebration on January 1 that attracts more than 1,000 runners and walkers every year.
And their approach has earned Gazelle the distinction of being named one of the top 50 running stores in the nation.
Entering the market when the big national chains were wreaking havoc in the downtown and the retail marketplace,
Gazelle wasn't given much of a chance of success. But community involvement, great in-store advice, hard work and attention to business
detail made it possible for the growing Gazelle team to keep giving.
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Want to be a leader?